Ioana Chereji

Ioana Chereji is bringing large-scale cultural storytelling to FOMO 2026.

As Head of Communication at UNTOLD Universe, Ioana has led the communication strategy behind some of Europe’s largest music festivals and entertainment experiences.

For over a decade, her work has contributed to positioning Cluj-Napoca and Romania as key destinations on the global live music map. By blending emotional storytelling, viral campaigns, and international PR, she has helped shape UNTOLD into more than a festival, transforming it into a cultural brand and a community that gathers hundreds of thousands of people each year.

Her perspective is clear: the strongest campaigns do not begin with advertising. They begin with a genuine human connection. Communication is not only about delivering a message. It is about creating moments that turn into memories.