George Man
Owner & Managing Partner Creative Market | Niche positioning expert
Helping fashion, beauty & lifestyle brands own their niche and own the conversation.
The era of “one-size-fits-all” is over. In a world drowning in generic brands, George Man believes the only way to stand out is to specialize. As the founder of Creative Market Agency, Romania’s only PR agency dedicated exclusively to fashion, beauty, and lifestyle, he’s spent the last 20 years proving that the riches are in the niches.
From Levi’s and Victoria’s Secret to adidas and BOSS, George has helped top brands carve out their space, craft a story people care about, and make sure they’re seen by the right people in the right way. Through PR, social media, and influencer marketing, he helps brands ditch the generalist approach and become the go-to name in their industry.
